Mattresses manufacturer and online shop, with more than 30 shops in Spain.
They trust in Planilandia for TV advertising campaign focused on 3x1 promotions.
Creativity was developed for 2 spots (20" and 10 ") and was adapted to Sale Point Communication. As a focus of creativity, we proposed a direct 3x1 promotion in a funny way, with a touch of surrealism.
Title: “El Canapé” // Creative Agency: Planilandia // Producer: Planilandia // Creative Directors: Diego González and Aníbal de la Fuente // Account Executive: Marina Hermo // Executive Producer: Aníbal de la Fuente. // Director: Diego González // Photography Director: Juan Carlos Quintana // Cameraman: Juan Carlos Quintana // Styling: Chesan // Styling and make-up: Iban Barcenilla // Cast: Marta Velasco y Manuel Setién // Postproduction and FX: Planilandia // Making of: Jorge Ruiz Preciado